18 articles Articles posted in Blogging

Can You Make Money From Home Through Affiliate Marketing?

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The ideal life for a lot of people is being able to stay at home while still earning a decent living. Not only that, but you want to work for yourself and set your own schedule in life. It’s possible to seek out different opportunities to achieve this state of living, one of which is affiliate marketing. 

What is affiliate marketing?

In short, it’s a type of digital marketing that relies on people promoting things for companies. As an affiliate, a company provides you with your own unique link to share with other people. When someone clicks on your link and purchases something from the company, you receive a percentage of the sale. Effectively, you receive a commission for promoting a business.

When you read this, you begin to wonder, can you actually make money through affiliate marketing? Well, the overall answer is yes, because you certainly can. However, there are definitely things you need to know before you go down this route. A lot of affiliate marketers don’t make money, but it is definitely possible. 

Find an affiliate marketing platform

Going out into the big wide world of affiliate marketing on your own is never going to end well. Instead, you need a platform to help you get set up. Essentially, these platforms help you find affiliate marketing opportunities and give you tools to help promote the various companies. They may also offer education to further your knowledge on the topic. Be careful, as this Wealthy Affiliate review shows, some platforms can be outdated and a bit of a waste of money. Do lots of research before coming to a decision on the platform you wish to choose. 

Don’t spend too much money

As an affiliate marketer, you can spend money to promote your link and get it seen by many people. Things like paying to have ads directing people to your blogs or using social media ads are popular ideas. Nevertheless, you should aim to spend as little money as you possibly can. Otherwise, you might struggle to make a profit when you compared your affiliate earnings to what you spent. This is a mistake many affiliates make all the time!

Work with companies you trust and believe in

Lastly, only become affiliates for companies that you trust and believe in. The best way to make money through affiliate marketing is via a blog or social media account. Thus, you need to ensure that the companies you work with aligning with your particular brand. If you have a blog about sports, it makes sense to promote companies that sell sports clothing, equipment, etc. It’s easier to work your link into your content, and your target audience will be interested in the companies as well. Research the companies beforehand to ensure they are legit and trustworthy too. 

You most certainly can make money as an affiliate marketer, but it’s not as easy as people make out. There’s this myth that affiliate marketing is easy and you can instantly earn a fortune. In reality, it takes a fair bit of skill and perseverance to ensure you actually earn a steady income.

Giving Your Blog A Little More Glam

Your blog is getting to be quite old these days, isn’t it? You’ve been running it for 5 to 10 years now, and when it comes to the internet, that makes you an ancient player in the news feed’s eyes! You’ve updated your blog consistently over the years, building up a reader base that regularly comes back to visit you, and you love noticing all the traction you receive on social media. Hey, you’ve been working hard to build an online persona, you’re allowed to want to see it pay off!

But because of all of this history, there’s a good chance you could do with ‘glamming up’ your blog throughout 2019. It’s a new year, and it’s a big one for all of us who work online: millions is being spent on contenting writing and marketing, and the price is only going to go up!

So, why not think about making your blog more of a glamor model in your network’s eyes? Here’s a couple of ideas you might want to check out to do just that.


Know What Other Blogs are Doing

Other blogs on the platform can be your friends, your collaborators, and your competitors. They can be all three at once, of course, or they can just be another blog you’ve never approached before. But there’s one thing they are always going to have in common: you can look to them to see what works.

When you use other blogs to base your layout, your images, and your themes off of, you can quickly learn what’s popular and what isn’t. You can also mix and match much better than before, seeing as you now have a template to work off of!

Know the Templates that Work

Speaking of templates, you’ll find all kinds of posts across the internet telling you the most popular WordPress themes for the year, or the best layouts to use to make sure people stay on your website. And sure, these posts have some grains of truth to them, but they’re not experts on the matter! Your readers come from all walks of life, after all, and they’re all going to have their own little tastes; only they can decide if they like the aesthetic of your blog or not.

Which is why it makes a lot more sense for you to rely on what’s worked before, rather than try to predict the future. You’ve been in the business a long time; ask yourself how many times a choice has paid off without doing any research beforehand? For example, Microsoft Office templates are always going to popular with both professional and personal users alike. So if you’re someone who’s always out to advertise to both bigger companies you could work with, and the readers who love to consume your content, this could be a good place to start!

Your blog might need a new sprinkling of glam to it, it might not. Either way, it’s always nice to be able to redesign!

How to Increase Your Income as a Blogger #SEOYourBlog

Photo by Sharon McCutcheon on Unsplash

When I started blogging nine years ago, I started off very much from scratch. I didn’t know anyone who blogged and had no idea that there was a whole blogging community out there. I started my blog on a free WordPress URL and just started writing. I didn’t discover for quite some time that it was possible to monetise a blog, and never knew quite how many ways there were to do it.

One way to optimise your exposure is by including PPC links into your posts through an agency like Click Consult – advertisers use space on your blog and in return you’re paid a fee every time someone clicks on the advert. It’s a great example of what we call “passive income”, essentially something that ticks over in the background, earning you money, and doesn’t need you to do anything beyond adding a little bit of code to your blog.

One of the most important skills to learn as a blogger is SEO, or search engine optimisation, to those who don’t already know. SEO, according to Moz, is “the practice of increasing the quantity and quality of traffic to your website through organic search engine results.”. Using good SEO practices within your posts allows them to be found by Google and means that your blog will show higher up in search results when someone searches for a keyword you use. There are lots of plugins which can help with SEO, making your life a whole lot easier!

There are many other ways to make money through blogging, such as sponsored posts, brand partnerships and even branching out as a freelance copywriter, but it’s worth bearing in mind that you may need to register as self employed and start filling in a tax return if your earning exceed a certain amount.

If you’re new to blogging and are interesting in other ways to make money from your writing, leave me a comment below, I’d love to hear from you and help you to get started.

How to Organise Your Blog Posts

Blog organisationI’m not going to lie, organisation is not my strongest quality. I’m always the mum who finds the crumpled up letters at the bottom of Sausage’s bag, the day before they’re due to go in in some sort of elaborate fancy dress and I’m terrible at remembering to RSVP to anything we’re ever invited to. I’ve started using my reminders on my phone more and more to keep me organised in my daily life, and am planning to invest in some quality notebooks, but my blog is something that suffers massively because of my lack of organisational skills.

With BB off to school this September, I’ve realised that I need to get some life back into my blog, which means planning more original content and getting back on track with my writing, so I decided to ask some fellow bloggers how they get their act together and stay on top of blogging. Here’s some of their advice:

Nickie at Typecast said “I personally use a bullet journal system incorporated into my Filofax. I also have a BOAT (Book Of All Things) which is generally a brain dump and I’m a bit old school where I have to write things down. I also use Google Calendar a lot (linked to my phone) for reminders on the go and we have a Family Google Calendar too for ‘family reminders’. This may seem like overkill to some people, however, what works for me may not work for you but you can take ideas from various sources and incorporate them into your own planning system.”

Amy Lynne Andrews said “Create a way to capture your blog post ideas. Great resources to capture ideas are Evernote, a note-taking app on your phone or a paper notebook. I always seem to get good ideas when I’m driving. If you do too, try calling yourself and leaving a voicemail, having Siri or your Google Assistant email or text you or using a voice recorder app. Regardless of how you do it, keep all your ideas in one designated place.”

Alisha Nicole said “Starting off with a solid routine will help you get into the flow of creating content consistently. Your schedule should be based on two major factors:

  1. How often you are able to provide high quality content. (remember it should always be quality over quantity)
  2. When your audience is online to consume your info.

Personally, I know I am only able to create one blog post, one video and send out one newsletter per week. And according to my stats, my highest traffic days are Tuesdays and Wednesdays, so those are the days I post to my blog. Also from a recent reader survey that I conducted, I know that the majority of my audience would rather watch live webinars in the evenings and on Saturdays due to their work/life schedules. If you’re unsure when to post your content, checking out your Google Analytic stats will tell you exactly when your audience is using your site most often.”

4 Simple Tips for Blogging Success in 2018

Blogging began as a way to keep a digital journal, but over the years it has evolved into a popular pastime and viable career path. (read this tale of a London SEO expert success story you’ll never believe) With so much competition out there, it’s more important than ever to have a high-quality blog. In this post, I’ll highlight a few ways — from upgraded web hosting services to embracing SEO — to improve your website.

When it comes to creating and maintaining a successful blog, there are many, many things to consider. Although the design and content are the first things your readers will notice, the efficiency, SEO, and quality of your website hosting also play a vital role. In this post, we’ll take a look at why each of these benefit you and how you can implement them into your site.

  1. Quality Over Quantity

The blog posts you write are not only your website’s main purpose but also a representation of you as a person and a writer. Ensuring that the content you publish is of the highest possible quality will establish a stronger connection with your audience and give them a reason to keep visiting your website.

Although it’s good SEO practice to publish content on a regular basis, it’s vital not to slip into the habit of writing for the sake of writing. You should always prioritise quality over quantity when it comes to blogging, so plan ahead, research thoroughly, and don’t rush the writing process. Oversaturating your blog with too many posts will make it difficult for your audience to keep up and is a good way to lose readers.

  1. Is Your Blog User-Friendly?

Before people get a chance to read your content, the first thing they see is your website’s design. It’s for this reason that a professional and appealing design is essential, to make a great first impression and ensure that your posts get read. Although the style and aesthetic of your blog are important, it’s also vital that it’s user-friendly, because even the most amazing design will come unstuck if it’s a nightmare to use.

In this instance, you should aim to make your website as simple to use as possible. This means menus and other navigational tools have to be in plain sight, the font you use needs to be legible, and your website must be mobile-friendly. A few years ago, mobile internet usage overtook desktop for the first time, so without a mobile-friendly site, you’ll substantially decrease your potential readership.

  1. Upgraded Web Hosting Services

Another important aspect of website creation and maintenance is web hosting. This is the service that provides you with the web space and bandwidth to get online. If you’re yet to re-evaluate your website hosting service since you first created your site, it’s vital to upgrade if your current service no longer suits your needs. There’s a good chance that your traffic is now higher, meaning you need greater hosting resources to keep everything up to speed.

A higher quality website hosting service (e.g. upgrading from shared hosting to VPS servers) will improve site performance. This is another way to enhance user-friendliness as it means your blog will load quicker and be a lot smoother to navigate. Those things are necessities these days, as we expect our internet to be fast our patience for slow sites has seriously dwindled.

  1. Search Engine Optimisation (SEO)

As a blogger and someone who spends a fair amount of time online, it’s likely you will have heard of ‘SEO’ before. This stands for search engine optimisation and is a series of techniques you can employ to make your blog rank higher on search engines.

Optimising your blog posts and website copy for SEO — and therefore making your blog appear on the higher pages of a search — will prove to be a massive benefit for increasing your readership and establishing your site as an authoritative voice in your chosen niche.

So now that we’ve established that SEO is a fantastic thing for your blog, here are a couple of easy ways to get started:

  • Keywords: Keywords are words and phrases that are entered into search engines. First, you need to decide on a few keywords that relate to your blog and that you believe you can rank highly for. Then use these keywords throughout your content to make sure your site appears in more search results.
  • Backlinks: Backlinks are external links to high-authority websites inserted into your posts to help support aspects of the article like statistics and quotes. Doing so tells search engines that your site is a reliable and relevant source of information, and in the process greatly improves your site’s SEO.

Are you a blogger looking to kick things into gear in 2018? The tips in this post are a few ideal ways to make some adjustments to your website, current content, and future posts to give you the best chance of increasing your readership and brand recognition.

From Hobby Blogger To A Blogger Who Means Business

For many bloggers, blogging is a serious hobby. They take it seriously enough to attend to it several times during the week, if not every single day. However, they make no effort to transform the hobby into a real business. Sure, you may create passive income from your blogging activities, but is that enough to make people take you seriously as a professional blogger? If your audience still thinks of you as the stay-at-home mum with a laptop, then you know that you haven’t achieved your professional objectives. How do hobby bloggers become respected professionals, you ask. It’s simple. You need to build your blogging activity like a business.

Make it a business

Many bloggers are freelancers who need to fill up their tax return as self-employed individuals. But if you want your blog to become a respectable source of revenue, it’s time to stop the amateurish approach. Your blog is a business, and consequently, it should be treated as such. In other words, you need to consider a company formation which can transform your blog into an LTD company. From a personal point of view, you are not a freelancer anymore; you are an entrepreneur. It’s not just a matter of vocabulary. Being an entrepreneur can open you the doors to many more blogging opportunities with large-scale clients. If you don’t want to rent an office and are not feeling comfortable sharing your private postal address, you can use a P.O. box online to create your company profile. This will allow you to get access to all postal communications from anywhere in the world, using the cloud.


Deal with your post virtually


Improve your blogging skills

How would you rate your blogging skills? You can create exciting blog posts if you decide to bring a new ethic to your business. But if you intend to rely on images, such as for a travel blog, you may want to consider investing in a decent camera. The worst thing for a blog article is a grammar mistake that ruins the professionalism of your text. If you’re worried about accidental errors, you can work with a proofreader to cast an eye over things. From Grammarly to a professional proofreader, there are plenty of options for you to improve the quality of your content.

Creative blogger

Offline promotions exists too

Finally, while it’s true that your blog lives in the digital sphere, it doesn’t mean that your potential clients are online too. If you decide to offer your blogging services to companies, it’s likely that those won’t be strong in the digital presence – otherwise, they wouldn’t need your help. So, you need to improve your networking skills at events and tradeshows to get yourself noticed. If you can, sign up as a speaker at a conference where you can explain the importance of blogging. Make sure to have plenty of business cards with your credentials to distribute to the audience at the end of the event. Offline promotion is the key to attract new clients.

So there’s only one question left to ask: are you ready to build your blogging business?

Being a Better Blogger

When I started blogging back in 2010, I never thought it would be something I would still be doing 7 years later, but here I am still tapping away. My blogging has gone through peaks and troughs, with various levels of effort from me. When Sausage started school, I was able to go along to more blogging events during school hours and I went to some really cool things, like the gaming event in a hotel basement or the time that I got a manicure and makeover in a spa just because the brand liked my blog.

Burrito Baby is going to be three in a couple of weeks which means that, from Easter, she could be in nursery for a few hours a week if we decided to. I’m still umming and ahhing about it, and haven’t made any concrete plans, but I do like the idea of having a few child-free hours aweek again so that I can focus on myself.

Being able to travel more for blogging would be really great; I miss the hustle and bustle of events, meeting up with other bloggers and just getting a change of scenery for a day. I’d also like an excuse to buy a lovely new laptop backpack for travelling with my tech, but that doesn’t seem like a concrete enough reason to put my baby in playschool!!

I’m also planning on investing in a new camera this year and possibly some sort of backdrop set-up for taking better pictures. Every single blogger who I’d consider a ‘top blogger’ has beautiful imagery on their site and although I’m happy with my blog I’d really like to take it to the next level. I’m also looking into photography courses so that I can learn the basics of how to really get the best shots.

Another thing I’m planning to do is getting involved in more blog hops and regular linkys. One of the hardest parts of blogging is coming up with new, original content on a daily basis and it’s something which really fluctuates for me. However, when I blog more it somehow makes me more creative and I’m able to come up with more things to write about, so getting a few prompts each week should really help.

Another thing which makes a good blogger is by reading other blogs and sharing their content. Blogging is a community and as such a bit of love can go a long way. People are always happier to share posts and leave comments if there’s reciprocation but it should also be natural and genuine – if you find a post you love, share it and comment on it without the expectation of reciprocation and it’ll always be nice when it happens!

Do you have any plans for being a better blogger in 2017? Do you know of any amazing linkys that I should be joining in with? Which events will you be attending this year?

Ways to Improve Your Blogging

I’ve been doing this whole blogging thing for over six years now and I never dreamed that I could make a living out of it, but here I am doing exactly that. I do try to avoid ‘blogging about blogging’, not least of all because I certainly don’t feel like I’m in a position to be telling other people HOW to blog, but I have picked up a few things along the way which have taken my site from unread to having several thousand subscribers, so I thought I’d share a few of them here.

Invest in a Good Camera

If you intend on taking photos to go on your blog, investing in a decent entry level camera (Sensible Reviewer has some great suggestions) will help you to take your images to the next level. There’s absolutely nothing wrong with natural. off-the-cuff photos taken on a smartphone or compact camera but all of the most successful bloggers I know also throw well-styled images in, especially if they’re working with a brand.

Get a Proofreader

Before I hit ‘publish’ I always proof-read my own posts, but it’s still really common for mistakes to fly below the radar, especially when you’re reading your own work. Many bloggers fall into the “spelling and grammar doesn’t matter” school of thought, and that’s fine for them, but I usually feel mortified if I read a post back from a while ago and see a mistake which has gone unnoticed all that time. Husband casts an eye over things for me now to see if I’ve made any glaring mistakes!

Formatting Consistency

This one may not be everyone’s cup of tea, but I like to format my posts a certain way to give consistency down the page. All of my posts are aligned justified down the page to give nice straight lines as I just think it makes my whole site look tidier and my images are usually centred, which also makes the page look neat. If I go onto sites where the text and images are all over the place it often puts me off of reading further.

Don’t Blog for the Sake of It

I know a lot of bloggers who blog to a schedule and that’s fine if you’ve actually got something to write about, but I also see people blogging simply for the sake of getting something published so that their site doesn’t sit dormant for any length of time. Blogging shouldn’t be forced and it’s really easy to spot posts which have been thrown up simply as ‘filler’.

Don’t Be Scared to Promote

Writing a blog is all well and good, but if no-one reads it you’re basically doing the digital equivalent of shouting into an empty room. Utilise social media to its fullest potential, don’t be afraid to write posts with the words “If you like this please hit share” and don’t forget to join some of the Facebook groups for bloggers which are a great place to join in with comment posts and sharing circles.

Do You Blog?

blog-372771_1280Today, we’re hosting a post with some great tips for bloggers.

Setting up a blog can be an amazing experience, letting you share your ideas, help other people and even make a living writing about something you have a passion for. However, if you are going to do it right, there’s more to think about than just the content. Here’s my three top tips for setting up your blog.

Build your blog with the right platform

If you’re going to start blogging, one of the things you are going to need is a good quality, well designed website. A website with an attractive design, where your writing and images are clearly presented, will make visitors stay on your site longer and encourage them to return, leave comments, share your posts on social media and sign up for your newsletter.

Whilst there are platforms available that will provide you with a free website and host it for you, they often come with a big disadvantage; they won’t allow you to make money from advertising and as a result you are prevented from turning your blog into a business.

Instead, you should consider building a website using a platform like WordPress, which offers free software that allows you to create your blog with relative ease. Besides letting you make money from your blog, platforms like WordPress come with hundreds of free themes to suit any style of blog and have thousands of free plugins; these are software add-ons that let you add a massive range of features to your blog. There are over 74 million WordPress sites online and millions of others built using similar platforms like Joomla and Magento.

Use secure antivirus software to prevent hacking

One essential thing you must do when you set up a blog is keep your site safe. Over the years, you may put in thousands of hours of effort to build up a substantial body of work and, hopefully, a significant online audience. Your blog may be financially very lucrative. This is why it’s important to install a great quality antivirus; so your content is always safe and you cannot be hacked. A hacker can destroy in minutes what you have spent years creating. Installing anti-virus software on your blog, right at the beginning of your journey, is an absolute must.

Set up real-time email verification for your newsletter sign-ups

An important way of growing your blog’s audience is to allow visitors to sign up for your newsletter. Doing this means that you can regularly remind visitors who haven’t checked in for a while about new articles or let them know about competitions or giveaways. Newsletters are considered as the key feature to developing a blog into a business, as it’s these returning visitors who are statistically more likely to trust your site and buy something you promote.

Once you’ve put in place a ‘sign up to our newsletter’ feature, you will, unfortunately, get two kinds of subscriber; genuine ones and fake ones. The fake subscribers are often people (or automated computer programs) that sign up in order to obtain a user name and password. They will try to use these to hack the admin section of your site. To protect yourself, make sure the newsletter subscription service you use comes with real time email verification. This will allow you to tell immediately if the email address is real of not. Doing this prevents hackers from accessing the site and stops you having a database full of fake emails. Trying to send newsletters to hundreds of fake email addresses can lead to you being penalised by internet service providers, and even having your website’s email address blacklisted. Try a service such as BriteVerify’s email verification.

Blog Your Heart Out


One of my favourite bloggers in the whole world, Sonya from The Ramblings of a Formerly Rock and Roll Mum, has tagged me in a meme (ooh, I do love a good meme…) where I have to answer some questions about blogging. So, here goes…

Who/What encouraged you to start blogging?

I started blogging when Sausage was 2, back in 2010 – I was still in the grips of postnatal PTSD, spending a lot of time shut indoors, scared of the outside world. I somehow stumbled on some American blogs while trawling the internet during one of Sausage’s nap times, and thought “I could do that”. I’ve always been an over-sharer and it seemed like it could be really cathartic for me.

How did you choose what to blog about?

I don’t think I ever did, to be honest! This blog has always just been a random selection of whatever falls out of my head and onto the keyboard. I’m the sort of person who would get bored of only writing about one topic and even now, I still toy with starting new blogs to have somewhere to write about other things which may not quite fit with my site.

What is something most people don’t know about you?

That’s a tough one…over-sharer here, remember?! Erm…okay…I did belly dancing for two years in my early 20’s and actually got pretty good at it. I performed in a few proper shows and even trained with a couple of world-renowned professional belly dancers.

What three words describe your style?

Hopefully entertaining, yeah?

What do you love to do when you are not blogging?

These days its mostly an elaborate juggling act of trying to care for Burrito Baby, spend time with Sausage, earn some money, stop the house from looking like a squat (and mostly failing) and trying to squeeze in some quality time with Husband (which usually means me falling asleep in front of The Sopranos). The elusive balance! I really want to start writing more, about different things, and I’ve had the basis of a novel in my head for a while now so this might be the year that I finally get started on that, too.

Now for the tagging! I nominate the following bloggers to Blog their Hearts Out:

Ruth at Dorky Mum
Emma at The Syders