Since the start of the pandemic there has been a significant rise in the amount of people who have started their own small business. Many people have identified a gap in the market and have chosen to fill it with their own business offering. However, just because you have an idea for a small business doesn’t necessarily mean you have all of the skills needed to run it. With this in mind, we’ve identified five key skills that most small business owners could benefit from learning.
While you may have the best idea in the world for a new product or service, that doesn’t necessarily mean that you have the skills to sell that to make a profit. There are lots of sales training courses out there which are relatively inexpensive, but will give you the skills that you need to ensure that your business is profitable for many years to come.
Social Media Training
When it comes to marketing, there is absolutely no doubt that social media is one of the main ways that people market their small businesses. However, there’s a lot more to social media marketing than just setting up pages for your business. Identifying your ideal client will help you to tailor the content you post and your tone when posting it, to ensure you hit the spot with your target market.
If you need to hire staff to assist with your new business, you’re going to need the skills to delegate work, deal with any workplace problems and generally be a good manager to your team. This doesn’t come naturally to everybody so attending some seminars which offer management skills training could help you to become the manager that you know you could be.
First Aid Training
Generally speaking, it’s a good idea for most people to have at least some basic first-aid skills so that you can be on hand to help, if anyone in your vicinity needs you. If you plan to have the type of business where you have customers in a shop or a team working around you it’s even more important to have first aid skills, so that should any workplace incidents happen, you will be able to administer care ahead of emergency services arriving.
When you start a new business, one of the things that you will realise is the outlay to hire an accountant to handle your books can be costly. For most businesses, however, this can be quite straightforward providing you keep a good record of all of your income and outgoings, as well as wages and expenses. A basic bookkeeping course can help you to keep your companies accounts up-to-date so that when the time comes for your yearly tax return you’ll be well prepared to do this without the help of an expensive accountant.
4 thoughts on “5 Skills for Small Business Owners”
Great tips! Out of these first aid training is given the least importance but is extremely vital. I think every organization must impart these crucial life saving techniques to their employees.
Continuous professional learning is key to staying competitive today. Companies need new skills, and employees want to learn them. With the digital transformation of education and its delivery in recent years, you have more options than ever before when it comes to offering your employees accessible, valuable upskilling opportunities. Start by finding out what skills you need, asking your employees what they want and demonstrating your own dedication to growth and forward momentum.