Just recently, I was asked to look at the results of a survey conducted by My Voucher Codes (which was also reported on in the Daily Mail) which showed that over half of UK citizens think that Halloween costumes have become too sexualised. It’s something that I’ve been thinking about a lot myself lately, especially seeing as Sausage is now taking an interest in Halloween and insisted that we go costume shopping today.
According to the results of the survey:
- Fifty eight percent of men did not think women’s Halloween costumes were over-sexualised.
- On the other hand, 66% of women stated they thought costumes on sale were over-sexualised
- The majority (76%) of those aged over 55 felt that the costumes on sale for children were not age appropriate
- Thirty four percent of 18 to 24 years olds did not have a problem with the clothing on sale for children and did not find them inappropriate
- Parents are not impressed with children’s Halloween costumes on sale, with 83% finding them to be inappropriate for the age at which they are marketed.
I have to say, having spent a good while trawling through rails and rails of costumes, I was totally dismayed to see how sexed up some of them were. Sausage is absolutely bonkers about cats and would have quite liked to dress up as one, but the only set we could find with a tail and mask included also came with a t-shirt which said “sexy kitty”. In a size 8-9 years. Needless to say, I left the shop in question rather sharpish.
When I was a kid, Halloween was a chance to be scary and outlandish – costumes came with a novelty meat cleaver and certainly didn’t have concern for how much cleavage one might be able to show, so this move toward the sexy rather than the scary is totally baffling to me and I certainly won’t be adorning my kids in any such nonsense.
Mark Pearson, founder of My Voucher Codes commented on the findings:
“Halloween is meant to be a time where you dress up in scary costumes, not sexy. Our results show that many women feel that the choice available to them is not equal to men’s choices with the main focus of the outfit being sexy rather than scary.”
“We can see that some outfits on sale for children are also inappropriate for the age ranges the clothes fit. Whether they are a scary film character a child should not know about or a rather revealing outfit for a young girl. Obviously many parents feel the same, which is why it is important to push for more family friendly costumes this Halloween.”